Strategic Marketing Programs Built for B2B Growth
We develop marketing approaches that respect the complexity of business relationships and the time required to build trust with professional audiences.
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Marketing That Aligns With How Businesses Actually Buy
Business purchasing decisions involve multiple stakeholders, longer consideration periods, and careful evaluation of vendor relationships. We build marketing programs that acknowledge this reality rather than trying to circumvent it.
Our approach focuses on providing value throughout the decision journey, positioning your organization as a knowledgeable partner rather than a persistent salesperson.
What We Bring to Your Marketing Efforts
Research-Informed Strategy
We spend time understanding your market, your audience's decision-making process, and the competitive landscape before recommending tactics. Strategic planning comes before execution.
Account-Level Focus
For high-value opportunities, we help develop personalized approaches that demonstrate your understanding of specific organizations and their challenges rather than generic outreach.
Measured Progress
We track meaningful metrics that indicate movement through the buying process rather than vanity numbers. You'll understand how marketing efforts contribute to pipeline development.
How We Approach Marketing Development
Discovery Phase
We learn about your business model, sales process, target accounts, and current marketing situation through structured conversations with your team.
Strategy Development
Based on research findings, we outline a marketing approach that fits your resources, timeline, and business objectives with clear reasoning for recommendations.
Structured Implementation
We roll out programs in phases, monitoring performance and adjusting based on results rather than assumptions, with regular communication about progress.
Why Organizations Work With Rivven
We've worked with B2B organizations across technology, professional services, and industrial sectors since 2019, developing marketing programs for companies with complex sales processes.
Our team has experience on both the marketing and sales sides of business development, which helps us create programs that support the entire revenue process.
We maintain relationships with most clients for multiple years, which suggests our approach to marketing development aligns with how businesses actually operate.
We're transparent about what marketing can and cannot accomplish, helping you set realistic expectations about timelines and outcomes from the beginning.
Marketing Programs Available
B2B Marketing Strategy
Comprehensive marketing programs designed for longer sales cycles and multiple decision-makers. We map your decision-making units and develop role-specific messaging.
$5,400
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Account-Focused Marketing
Personalized marketing for high-value target accounts. We research each account's challenges and coordinate with your sales team for aligned engagement.
$4,800/month
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LinkedIn & Professional Network Strategy
Building authentic presence on professional platforms. Content plans, profile optimization, and executive thought leadership support included.
$3,200/month
Learn MoreReady to Discuss Your Marketing Needs?
We're happy to have a conversation about your current situation and whether our approach might be a good fit for your organization. No pressure, just a straightforward discussion about your marketing challenges.